Privacy Policy
- Last Updated: 2026-02-11
At WisePartner (“Company”, “we”, “us”, or “our”), we are committed to protecting and respecting the privacy of individuals who visit our website, submit enquiries, request information, or interact with our services.
This Privacy Policy explains how we collect, use, process, store, disclose, and protect your personal information when you access or use our website, https://wisepartner.in/, or communicate with us through our digital channels.
This Privacy Policy is intended to comply with the provisions of the Digital Personal Data Protection Act, 2023 (“DPDP Act”), and other applicable Indian laws and regulations relating to privacy and data protection.
By accessing or using our website or voluntarily providing your personal information, you acknowledge and agree to the practices described in this Privacy Policy. If you do not agree with this Policy, please refrain from using our website or submitting your personal information.
1. INFORMATION WE COLLECT
We collect information that helps us respond to enquiries, provide information about our real estate projects and services, arrange site visits, and improve your experience with WisePartner.
Personally Identifiable Information
Depending on how you interact with our website, we may collect information such as:
- Full name
- Mobile number
- Email address
- Residential or postal address
- Property preferences
- Preferred configuration or unit type
- Preferred location
- Budget preferences
- Information provided through enquiry or contact forms
- Any other information voluntarily submitted by you
Transactional and Verification Information
If you proceed with a property transaction or related service, additional information may be collected where required for booking, documentation, KYC, payment processing, or compliance with applicable laws.
This may include information such as PAN, Aadhaar details, bank account information, payment details, or other documentation required for legitimate business and regulatory purposes.
Such information will be collected and processed only where necessary and in accordance with applicable law.
Technical Information
When you visit our website, certain technical information may be collected automatically, including:
- IP address
- Browser type and version
- Operating system
- Device information
- Referring URL
- Pages visited
- Date and time of access
- Website interaction patterns
- Cookies and similar tracking information
Information Submitted Offline
If you interact with WisePartner representatives, sales teams, property consultants, or project representatives offline, we may also collect information voluntarily provided during such interactions.
2. PURPOSE AND LEGAL BASIS OF DATA PROCESSING
We may collect and process your personal information for the following purposes:
To Respond to Your Enquiries
We may use your information to:
- Respond to enquiries submitted through our website
- Provide project information
- Share brochures and relevant property details
- Arrange site visits
- Respond to callback requests
- Answer questions regarding our projects and services
Legal Basis: Taking steps at your request prior to entering into a contract and, where applicable, performance of a contract.
To Provide Property and Project Information
Your information may be used to provide information about properties, projects, configurations, pricing, availability, offers, and other services relevant to your enquiry.
To Communicate With You
Where permitted by applicable law and based on your consent or other lawful basis, we may contact you through:
- Phone calls
- SMS
These communications may relate to your enquiry, requested information, property updates, project announcements, offers, or promotional communications.
You may request to opt out of marketing communications at any time.
To Improve Our Website and Services
We may use technical and usage information to:
- Analyse website traffic
- Understand visitor behaviour
- Improve website functionality
- Improve content and user experience
- Identify technical problems
- Improve our digital services
- Conduct analytics and market research
Legal Basis: Legitimate interests, including improving services and maintaining website security.
To Maintain Security and Prevent Fraud
Information may be processed to detect, prevent, and address fraudulent, unlawful, abusive, or unauthorised activities.
To Comply With Legal Obligations
We may process and retain information where necessary to comply with applicable laws, regulations, court orders, governmental requirements, tax requirements, KYC requirements, or other statutory obligations.
3. COMMUNICATION AND MARKETING
If you voluntarily submit your contact details through our website or otherwise provide consent to receive communications, you may be contacted by WisePartner or its authorised representatives through phone, SMS, WhatsApp, or email regarding your enquiry, properties, projects, offers, and related services.
You may withdraw your consent for promotional communications at any time by contacting us using the details provided in this Policy or by using the available unsubscribe or opt-out mechanism.
Submitting an enquiry does not necessarily require you to make a purchase or enter into a transaction.
4. DISCLOSURE AND SHARING OF INFORMATION
WisePartner does not sell your personal information.
We may share your information with selected parties where reasonably necessary for the purposes described in this Privacy Policy.
Authorised Partners and Service Providers
Your information may be shared with authorised:
- Employees and representatives
- Real estate consultants or brokers
- CRM and technology service providers
- Website and hosting service providers
- Digital marketing and analytics service providers
- Customer support providers
- Professional advisors
- Legal and compliance consultants
Such parties may access information only to the extent reasonably required to perform their respective services and are expected to maintain appropriate confidentiality and data protection measures.
Government and Statutory Authorities
We may disclose personal information to regulators, courts, law enforcement agencies, government authorities, or other statutory bodies where required by law or where disclosure is reasonably necessary to protect our legal rights, property, users, or other persons.
Business Transfers
If WisePartner undergoes a merger, acquisition, restructuring, sale of assets, or similar corporate transaction, personal information may be transferred as part of that transaction, subject to applicable legal requirements and appropriate data protection safeguards.
5. DATA RETENTION AND PROTECTION
Data Retention
We retain personal information only for as long as reasonably necessary to fulfil the purposes described in this Privacy Policy or to comply with applicable legal, regulatory, contractual, accounting, or reporting requirements.
Enquiry information may be retained for as long as reasonably necessary to respond to your request, maintain business records, provide requested services, or manage communications.
Where information is no longer required, we may securely delete, anonymise, or otherwise dispose of it in accordance with applicable requirements.
Data Security
We take reasonable technical, physical, and organisational measures to protect personal information against unauthorised access, alteration, disclosure, loss, misuse, or destruction.
These measures may include access controls, secure hosting, encryption where appropriate, firewalls, authentication mechanisms, and other security measures.
However, no method of transmission or electronic storage can be guaranteed to be completely secure. Accordingly, information transmitted through the internet is provided at your own risk.
Data Breach
In the event of a personal data breach, we will take appropriate steps to investigate, mitigate, and respond to the incident and provide notifications where required under applicable law.
6. COOKIE POLICY
Our website may use cookies, web beacons, pixels, analytics technologies, and similar tracking technologies to improve website functionality and understand how visitors interact with our website.
Cookies are small text files that may be stored on your device when you visit a website.
We may use cookies for purposes including:
- Essential website functionality
- Remembering preferences
- Website analytics
- Performance monitoring
- Improving user experience
- Security
- Advertising and marketing measurement
- Understanding visitor interactions
Most web browsers automatically accept cookies. You can change your browser settings to block or delete cookies.
Please note that disabling certain cookies may affect some website functionality.
We may update our cookie practices from time to time. Any changes will be reflected in this Privacy Policy or through appropriate notices on our website.
7. THIRD-PARTY WEBSITES AND SERVICES
Our website may contain links to third-party websites, platforms, advertisements, social media services, payment services, analytics providers, or other external services.
These third-party platforms operate independently and may have their own privacy policies and terms of use.
WisePartner is not responsible for the privacy practices, security, content, or policies of third-party websites or services.
We recommend reviewing the privacy policies of such third-party platforms before providing them with your personal information.
8. YOUR RIGHTS AS A DATA PRINCIPAL
Subject to applicable law, you may have certain rights regarding your personal information, including:
Right to Access
You may request information about the personal data held or processed by us, subject to applicable legal requirements.
Right to Correction
You may request correction or updating of inaccurate, incomplete, or outdated personal information.
Right to Erasure
You may request deletion of your personal information, subject to applicable legal, contractual, regulatory, or other legitimate requirements that may require us to retain certain information.
Right to Withdraw Consent
Where processing is based on consent, you may withdraw your consent at any time.
Withdrawal of consent will not affect the lawfulness of processing carried out before withdrawal.
Right to Grievance Redressal
You may raise a concern or grievance regarding the processing of your personal information and request appropriate redressal.
Right to Nominate
Where applicable under the DPDP Act and other applicable laws, you may nominate another individual to exercise your rights in accordance with the applicable legal framework.
Children’s Privacy
Our website and services are not intended for individuals under the age of 18.
We do not knowingly collect personal information from children. If you believe that a child has provided personal information to us, please contact us so that appropriate action can be taken.
To exercise your rights or raise a privacy-related concern, please contact us using the contact details provided below.
9. POLICY AMENDMENTS
We may update or modify this Privacy Policy from time to time to reflect changes in our business practices, website functionality, technology, applicable laws, or regulatory requirements.
Any updated version will be published on this page with a revised “Last Updated” date.
We encourage users to periodically review this Privacy Policy to remain informed about how their information is handled.
Your continued use of the website following the publication of changes may constitute acceptance of the updated Policy, to the extent permitted by applicable law.